An advertising agency sparked controversy at the South by Southwest technology conference when it hired homeless people in Austin to act as "Homeless Hotspots." Critics charge that it exploits the homeless. But Megan Garber, a staff writer for The Atlantic, sees some good in the project.
"I've figured out that there are more of them when it's a payday," photographer Alejandro Cartagena writes to me from Monterrey, Mexico, where he is based.
More carpoolers, that is — the subject of his latest project, which started somewhat accidentally. Cartagena was commissioned by a group of researchers about usage of a Monterrey street. "I wanted to see the car in the context of the street and the urbanscape," he explains. "That took me to find higher points of view, where I found these workers."