NBC's coverage of the London Olympics is a ratings hit - which can present a problem for other networks looking to lure viewers, especially those dedicated to broadcasting sports. John Ourand is a media reporter for Sports Business Daily, and he's been checking to see what else is on.
More than 20 percent of online retailers have referred to the Olympics in their promotional materials in recent weeks. But unless they're official sponsors, they can't directly use trademarked Olympic symbols or even the word Olympics. So many have had to get creative, using language such as "go for the gold," "podium" or "world-class" to catch the attention of fans.
Conservative men from many religions demand that women dress modestly so the men can avoid feeling tempted. Some ultra-Orthodox Jewish men in Israel are selling special glasses that blur men's vision so they can't see women clearly.
Originally published on Tue August 14, 2012 9:59 am
Samantha Shelton has made it her mission to rescue homeless pets. Furkids, the organization she founded 10 years ago, operates one of the largest no-kill animal shelters in Georgia, caring for more than 600 homeless cats and dogs every day.
Furkids has placed more than 7,000 animals into permanent homes.
"Animal overpopulation in Georgia is an epidemic," Samantha says. To combat that problem, Furkids spays or neuters every animal; many day-to-day operations are carried out by more than 400 volunteers — adults and children.